Cleaning Up Links to Prevent or Recover a Google Penalty

clock March 2, 2014 22:01 by author Daniel Delos |
If you have received an unnatural links warning or other penalty notification in webmaster tools or you’ve seen a considerable decrease in the rankings around the time of a Google Penguin update, this requires taking action as soon as possible. Likewise if your website is still ranking fine but you are sitting on a large number of bad links, it may be critical to get these cleaned up to prevent a future penalty. It may be effective to create new links of high-quality instead of starting a major link cleaning exercise but the best bet is always to clean up the problems as well. Depending on the penalty, you may not need to get the links removed. Using an SEO analysis service to disavow bad links without removing them is enough for algorithm penalties. Also, disavowing risky links before you actually get a penalty can save a lot of time and money down the road. It’s much easier to prevent a penalty then to clean up after the fact. Reputable services like Rewind SEO provide in depth risk analyses, link removal outreach, and reconsideration request writing. However, if you want to do a cleanup project on your own, here are some important guidelines. [More]

12 Things You Can and Can’t Do With Digital Press Releases

clock August 30, 2013 09:15 by author Stacy Carter |
When creating a digital press release, it is your major concern whether your PR is able to engage your target readers and that it was able to effectively communicate your message clearly using digital marketing tools. Technology is indeed advancing well and every communication process and strategy that is being used in the field of press release needs to advance as well which includes adopting the use of digital technology for better communication. The current trend today in the digital marketing field is combining different approaches from the traditional and the modern way of press release communication through the social media and directly communicating to your target audience. Using the digital press release can reap you good results if you can keep in mind these 12 things that you can and cannot do with digital press releases.

1. Do answer the 5 W’s
Your digital press release becomes more effective whenever it can answer these 5 W’s: who, what, where, when and why. Providing the vital information that can answer these 5 W’s will give you a more comprehensive message to convey to your target readers without leaving any loopholes and questions that they will keep on pondering on. [More]

WebIQ´s blog is live.

clock September 4, 2011 11:04 by author WebIQ |
Well it´s about time that we get at blog on WebIQ startet, because where else other and WebIQ should we read, write and debate the subject "Pagerank".? [More]